休閒效益與體驗幸福感之研究-以大型重型機車旅遊參與為例

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Title:	休閒效益與體驗幸福感之研究-以大型重型機車旅遊參與為例 A study of the Relationship among Leisure Benefits and Psychological Well-being of Heavy Motorcyclist in Southern Taiwan 幸福是人們所追求的重要目標之一，因此在消費市場中產品幸福感為重要旅遊產品規劃。運動有?健康，過程中更可感受到幸福感；本研究以南部地區大型重型機車旅遊參與者為研究對象，目的在探討其休閒態度、休閒效益與幸福感之現況與關係。大型重型機車旅遊參與者的休閒效益，會受參與者的性別、年齡、婚姻與經濟收入等因素影響，也會因經驗、時間等參與?為的不同而有所影響。人口變結果也顯示大型重型機車旅遊參與者的心理幸福指數越高，對於體驗幸福感的感受力越高，經濟收入與幸福感也存在著重要關聯。根據分析結果，本研究?僅針對?與者、業者以及政府給予的建議，並對有興趣於大型重型機車旅遊參與者研究者提出後續研究建議。 Well-being is the life demand pursued by modern people. Travel product program happiness has become the sources to enhance the quality of life, which will become a norm in travel product planning. Exercise is good for health, and people enjoy well-being in the process. The purpose of this study was to find out the relationship of leisure benefit on wellness of heavy motorcycle rider in southern Taiwan as subjects. The leisure benefits would be affected by the participants' gender, age, marital status, and income level. And the participant's characters including experience, practice time of heavy motorcycle rider and participating experiences would also affect leisure benefits. The results of demographic indicate that the psychological well-being index is positively correlated with travel product program happiness, and there were strongly relationships between economic benefits and travel product program happiness. More research implications will be described in this article. Based on these findings, the study not only gives some suggestions for heavy motorcycle rider and sport tourism managers, but also supports research orientation for future researchers.
Authors:	王峮翎
Contributors:	觀光事業管理系鐘大歡
Keywords:	幸福感大型重型機車休閒效益 well-being heavy motorcycle leisure benefits
Date:	2020
Issue Date:	2022-10-21 10:29:13 (UTC+8)
Relation:	學年度：108， 98頁
Appears in Collections:	[Dept. of Tourism Management] Dissertations and Theses

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