The Impact of Customer Knowledge Capability and Relational Capability on New Product Development Performance in Taiwan's Hospitals

Chia Nan University of Pharmacy & Science Institutional Repository > 智慧生活學院 > 醫務管理系(所) > 會議論文 > Item 310902800/25850

請使用永久網址來引用或連結此文件: https://ir.cnu.edu.tw/handle/310902800/25850

標題:	The Impact of Customer Knowledge Capability and Relational Capability on New Product Development Performance in Taiwan's Hospitals
作者:	Rhay-Hung Weng Ching-Yuan Huang
貢獻者:	醫務管理系
日期:	2010/06/28
上傳時間:	2012-10-24 11:31:34 (UTC+8)
摘要:	New product development (NPD) has been the critical pathway to strengthening their competitive advantage for knowledge intensive organizations. This study intends to explore the impact of the customer knowledge integration capability (CKIC), customer knowledge absorptive capability (CKAC), customer knowledge creation capability (CKCC), and customer relationship capability (CRC) on NPD performance for hospitals from customer knowledge and customer relationship perspectives. Self-report questionnaires were sent out to 460 hospitals in Taiwan accredited as district hospitals and above. 185 valid questionnaires were returned in three months. After testing the fitness of sample representativeness, nonresponse error, common method variance, reliability, and validity, we adopt structure equation model to test the research model. Empirical results indicate the CKAC of a hospital is positively associated with NPD performance, and fully mediates the relationship between CKIC and NPD performance. However, CRC and CKAC both have positive influence on CKCC, but CKCC of a hospital does not produce a statistically significant impact on NPD performance. Customer knowledge capabilities are indeed important factors in NPD performance.
關聯:	2010 7th International Conference on Service Systems and Service Management，起迄日：2010/06/28~2010/06/30，地點：東京
顯示於類別:	[醫務管理系(所)] 會議論文

文件中的檔案:

沒有與此文件相關的檔案.

在CNU IR中所有的資料項目都受到原著作權保護.

TAIR相關文章

資料載入中.....