| 摘要: | 本研究旨在了臺南市立網球場運動參與者持續涉入因素，並分析不同背景變項在持續涉入之差異情形。
本研究以臺南市立網球場運動之參與者為研究之對象，採問卷方式調查，所蒐集之資料經描述性統計、獨立樣本t 考驗、單因子變異數分析、Tukey 法事後比較，統計分析結果如下：
一、市立網球場運動參與者背景變項資料；
男性(77.8％)參與者較女性多(25.2％)、年齡主要分佈在31歲～40歲之間，婚姻狀況以已婚者佔(83.7％)，教育程度以大學(專)佔多數，每月平均收入在40,000元～50,000元佔多數、職業類別以自由業佔多數，每月打球次數在5～8次。而持續涉入依平均數來看依序為「吸引力」、「自我表現」、「愉悅與滿足」三個因素。
二、比較不同背景變項資料與持續涉入差異比較：
參與者不同背景變項資料經統計分析所得結果，除「性別」、「教育程度」與「每月打球次數」無呈現顯著差異水準之外，其餘各項均有呈現出顯著差異性因素存在。
The study aimed to understand continued involvement factors that the participants arein Tainan Municipal tennis court, and analysis the difference between different variables in this study.
In this study, we took the participants in Tainan Municipal Tennis Court as the objects; the research method is questionnaire survey, the collected data analysis by the descriptive statistics, independent sample t-test, ANOVA, Tukey post hoc comparison method. The statistical analysis results are as follows:
1.The background of the participants in Tainan municipal tennis court:
Male (77.8%) participants are more likely than female (25.2%).
The age is mainly in 31 to 40 years old, and the majority of marital status is married (83.7%). The majority of education is college, the average monthly income is between $40,000 and $ 50,000, and they are mostly free home business workers. They play tennis 5 to 8times per month. However, continued involvement factors by the average point of view are "attractive", "self-expression", and "joyful and satisfied”.
2. The comparison between different background information and different variables with the continued involvement:
The following are the results by statistical analysis of data that participants of different background variables, except "gender", "education" and "the frequency of playing tennis per month" don’t show significant difference, the others show a significant difference. |
