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    Please use this identifier to cite or link to this item: http://ir.cnu.edu.tw/handle/310902800/21715


    標題: 醫療服務業關係品質與關係利益對顧客忠誠度的影響
    The Impact of Relationship Quality and Relational Benefit on Customer Loyalty in Healthcare Industry
    作者: 翁瑞宏
    黃靖媛
    邱柏松
    貢獻者: 醫療資訊管理研究所
    關鍵字: 關係品質、關係利益、醫療服務業、顧客忠誠度
    關係利益
    醫療服務業
    顧客忠誠度
    Relationship quality
    Relational benefit
    Healthcare industry
    Customer loyalty
    日期: 2008-09
    上傳時間: 2009-10-12 11:48:22 (UTC+8)
    關聯: 中山管理評論 16(3):p.539-572
    Appears in Collections:[醫務管理系(所)] 期刊論文

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